Glasses, naturally. A claim to emphasize a healthy vision and a respect to the environment for Bassol Optic stores in Barcelona. We launch a new campaign where we develop a new concept campaign, visual identity and a packaging set design. Concept campaing Idea: Visual infusion. To serve tea at the stores while the customers are being tested glasses. We developed an animation intro for website and prints commercial for newspapers and magazines. Packaging tea set: Shopper bag, Glasses packaging small & big size, suede, business card, tea glass with sugar bags and pattern for wrapping paper. Different tea colors of packaging depends on the customer language: Black Tea “Catalan”, Red Tea “Castellano”, White Tea “English”.

Ópticas Bassol
Barcelona 2009
Advertising. Concept. Design. Packaging.